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NoPixel and The New Creator Auteurs

Matt Dion
4 min readJul 10, 2021

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An essay on GTA V roleplayers in NoPixel, modders, game developers, and their increasingly influential roles as creators of the future. What can the history of modding tell us about the future of gaming?

Image Credit: YouTube

Lately, I’ve been fascinated by NoPixel, a role-play (“RP”) server for Grand Theft Auto V. Many of the top Twitch streamers have flocked to NoPixel, helping drive game sales and user counts to incredible heights. Viewership on Twitch has also spiked as the server has gained notoriety for its revolving cast of characters and unique viewing experience.

This essay explores why NoPixel — essentially, an elaborate set of mods for an eight-year-old game — is not only a wildly successful passion project, but a pioneering step in the next evolution of user-generated content (UGC).

Image Credit: TwitchTracker (annotations are my own)
Image Credit: Statista / Steam Charts

More than simply a private server, NoPixel has added incredible depth to the Grand Theft Auto V experience. The NoPixel development team, led by Australian streamer Koil (himself an active roleplayer on the server), has built…

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Matt Dion
Matt Dion

Written by Matt Dion

Always Scheming is the product of Matt Dion, a writer, entrepreneur, and games industry professional.

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